Writing copy for your business is something that you know needs to be done, but it becomes incredibly overwhelming quickly if you don’t know where to start or if you have never created copy for a business before. This is where a professional copywriter comes in. Professional copywriters can help your business to achieve success…
You cannot become an expert in podcasting without listening to podcasts too. It’s not necessary to reinvent the wheel and you can learn how to best tackle your podcasts by taking inspiration from the pros. I’ve put together a short list of five of my favourite podcasts with a few details about each. Here are…
Lead magnets are essential to most email list building strategies. Lead magnets help to bridge the gap between people who merely visit your site and those who buy your products. Turn your social media fans and followers into your biggest source of traffic and revenue with irresistible downloads and resources. The sad truth of the…
There are few things as special as working with long standing friends from your childhood. I recently had the opportunity to do some online copywriting for a friend of mine, Lehani Steyn, who started her own clothing line for babies and children. Not only do I adore her creations and her brand’s style, I greatly…
We all want to write accurate, stylistically pleasing content for our online endeavours, and these handy content creation tools can help you to perfect your writing in real-time. From spell and grammar checkers and translation tools to online dictionaries, this list offers the 9 best of the content creation tools at our disposal in 2016….
One of the first things that a writer asks when given an assignment is: How long should it be? How many words do you want? The length of your content determines not only the amount of words at your disposal, but the intensity of the work and the final product. The shorter a piece of…